Gwyneth Paltrow Joins Astronomer After CEO KissCam Scandal
In the wake of a viral moment that rocked the leadership of tech company Astronomer, the firm is taking an unexpected PR turn by bringing actress Gwyneth Paltrow onboard as a temporary spokesperson.
The move follows the resignation of CEO Andy Byron and HR executive Kristin Cabot, who were caught on a KissCam sharing an intimate embrace during a Coldplay concert — a moment made awkward by frontman Chris Martin, who joked, “Either they are having an affair, or they are just very shy.” The incident rapidly circulated on social media, leading to countless memes and speculation.
In a light-hearted video shared on X (formerly Twitter), Paltrow, who was married to Coldplay’s Chris Martin for 13 years appeared as the new face of the company. While steering clear of any mention of the controversy, she spoke enthusiastically about Astronomer’s mission in data workflow automation, suggesting the company is ready to shift focus back to business.
“We have been thrilled that so many people have a newfound interest in data workflow automation,” said Paltrow. “We will now be returning to what we do best — delivering game-changing results for our customers.”
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